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Effective Data Storytelling Masterclass
Section 1 - Introduction : The Power of Data Storytelling
1-1: Course Overview (8:10)
1-2: Key Benefits of Data Storytelling (3:36)
1-3: What is a Data Story? (12:53)
1-4: Insights are Essential Ingredients (16:22)
1-5: Stories as Change Agents (10:41)
1-6: The Evolution of Storytelling (7:33)
1-7: Why Stories are Persuasive and Memorable (8:24)
1-8: Psychology behind Data Storytelling - Part 1 (9:12)
1-9: Psychology behind Data Storytelling - Part 2 (9:21)
1-10: The Data Won't Speak for Itself (9:14)
Section 1 Quiz
Section 2 - Data : The Foundation of Data Stories
2-1: Understand Your Audience - Part 1 (8:58)
2-2: Understand Your Audience - Part 2 (8:11)
2-3: Ask the Right Questions to Find Insights (8:48)
2-4: Quantify the Value of Your Insights (16:29)
2-5: Put Your Insights in Context (20:01)
2-6: Ensure Your Insights are Actionable (7:32)
2-7: Manage Cognitive Load (15:47)
2-8: Overcome Cognitive Bias (15:05)
2-9: Shift from Exploratory to Explanatory (12:42)
2-10: Differences between Reporting and Storytelling (9:26)
Section 2 Quiz
Section 3 - Narrative : The Structure of Data Stories
3-1: Define What Narrative Is and Isn't (9:39)
3-2: Adapt Your Narrative to the Audience (13:52)
3-3: Narrative Models and the Data Storytelling Arc (17:05)
3-4: Storyboarding - Part 1 (14:11)
3-5: Storyboarding - Part 2 (13:31)
3-6: Storytelling vs. Summarizing (11:31)
3-7: Common Storytelling Challenges (6:26)
3-8: Humanize Your Data (10:24)
3-9: The Effects of Word Choice (10:47)
3-10: Build Tension and Suspense (9:40)
3-11: The Power of Anecdotes and Analogies (19:04)
Section 3 Quiz
Section 4 - Visuals : The Scenes of Data Stories
4-1: Understand How Human Perception Works (10:50)
4-2: Establish a Clear Visual Hierarchy (11:28)
4-3: Master the Strategic Use of Color (13:19)
4-4: Core Components of a Data Scene (7:29)
4-5: Create Strong Headlines (9:27)
4-6: Find the Right Visual Tool for the Job (4:27)
4-7: Identify the Right Data for Your Data Scenes (7:39)
4-8: Choose the Right Visualizations (17:40)
4-9: Calibrate Your Visuals to the Message (6:15)
4-10: Remove Unnecessary Noise and Clutter (16:14)
4-11: Focus Attention on What Matters - Part 1 (6:28)
4-12: Focus Attention on What Matters - Part 2 (12:24)
4-13: Make Your Data Approachable and Engaging - Part 1 (8:04)
4-14: Make Your Data Approachable and Engaging - Part 2 (13:02)
4-15: Instill Trust in Your Numbers (8:19)
4-16: Put Visual Design Principles in Practice (7:08)
Section 4 Quiz
Section 5 - Delivery : Share Data Stories with Skill and Confidence
5-1: Direct vs. Indirect Delivery (10:51)
5-2: Written Memo vs. Presentation Approach (5:53)
5-3: Storytelling with Infographics (5:16)
5-4: Direct Delivery - Rehearse Your Story (10:20)
5-5: Direct Delivery - Speak with Purpose (8:57)
5-6: Direct Delivery - Minimize Distractions (10:07)
5-7: Direct Delivery - Engage Your Audience (15:14)
5-8: Presenting in Virtual Environments (8:24)
Section 5 Quiz
Section 6 - Application : Apply Learnings and Plan Forward
6-1: Course Content Recap (11:38)
6-2: Data Story Example #1 - Retail (8:43)
6-3: Data Story Example #2 - Support (9:52)
6-4: Data Story Example #3 - Ski Resort (9:31)
6-5: Data Story Example #4 - Fast Casual Restaurant (11:38)
6-6: Data Story Example #5 - Education (13:35)
6-7: Gathering Feedback (10:05)
6-8: Data Storytelling and AI - Part 1 (7:52)
6-9: Data Storytelling and AI - Part 2 (14:49)
6-10: Plan Your Next Steps (14:38)
Section 6 Quiz
Bonus
Presenting Qualitative Data (11:52)
PowerPoint Techniques for Data Storytelling (7:41)
Presenting as a Non-Native Speaker (2:31)
6-4: Data Story Example #3 - Ski Resort
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